Sending Broadcasts Guide

Understand how to create message templates — pre-approved WhatsApp messages used for broadcasts and automations.

Learn how to create customer segments — smart groups of customers filtered by behaviour, tags, or order activity to send targeted campaigns.

Know the exact steps to create a broadcast — a one-time WhatsApp campaign sent to a selected customer segment to promote offers or updates.

💡 Pro Tip: Set up Auto Opt-Outs

Set up an auto opt-out so customers who reply with keywords like STOP or UNSUBSCRIBE are automatically excluded from future WhatsApp marketing messages.