Product search gives product names and word matches more weight when distinguishing similarly named items. The chatbot can use a shopper's specific wording to find the relevant product.
Catalogs often contain products with almost the same names. The chatbot’s product retrieval gives word and product-name matches more weight, so a shopper’s specific name or model wording can help distinguish closely related items.
This improvement supports product conversations where a broad semantic match is not enough. It does not make missing catalog information certain: a useful answer still depends on identifying the relevant product and using the store’s available details.
Keep product titles and descriptions clear in Shopify and keep AI Product Data synced. Customers can include the full product name, variant, or model wording in their question.
Related guide: What Your AI Agent Can and Can’t Help With.