Have full power over noindex, nofollow meta tags for: - items, websites, posts, articles, sets, + tons more.
Manage xml sitemap: By deleting urls from the Shopify xml sitemap. This will deter search engines from creeping where they don't want to!.
Updates to google's Beat algorithm: Google is continuously updating its algorithm and rating criteria. Keep ahead of the curve when we work with algorithms like Penguin and panda.