Smartzer's interactive video app for Shopify helps brands to add a clickable overlay to their video content to make them shoppable.
Consumers can tap product hotspots to bring up information with an 'Add to Cart" button encouraging viewers to make purchases straight from the video.
Smartzer also has a live stream shopping feature that lets brands sell products in real-time. Viewers can click products displayed in live stream shopping events to add to their cart or be directed to product pages. The shoppable video experiences can be shared on e-commerce sites, social media and email newsletters.